Tuesday, January 14, 2014

Mercedes-Benz India Looks Forward to Launch New Cars in 2014

German luxury carmaker Mercedes Benz plans to introduce impressive with coat of arms like eight new cars in very soon as a component of measures to precede with the twofold digit development that it saw a year ago.

Separated from new items, the organization will grow system vicinity in littler urban areas in diverse parts of the nation.

"2013 was the most successful year for Mercedes Benz in India. Our sales grew by 32 per cent in 2013 as compared to previous year. In 2014, we are aiming at double digit growth," Mercedes Benz India Managing Director and CEO Eberhard Kern told PTI.

Mercedes Benz India: Expect to launch 8 new cars in 2014

"You can expect a similar number of launches this year as we did in 2013. We have lined up a number of launches in 2014. It's a kind of work in progress," Kern said.

The company had started eight items in 2013. Kern said the organization will settle on new starts presently, incorporating minimized games utility vehicle GLA and car CLA Class.

Highlighting the importance of the fast growing compact luxury SUV segment, he said: "It is a big and growing segment and today we have portfolio gaps there. By 2015, we will plug most of them."

While he didn't unveil any timetable, Kern said the following era minimized SUV GLK will likewise be started in India, separated from arrangements for the new era C-Class vehicle, which will be presented by Mercedes Benz internationally in left hand drive advertises first in the not so distant future.

The point when inquired as to whether the organization has chosen to provincially collect either the A-Class or the B-Class smaller autos, Kern said a choice is yet to be taken however the firm is pondering to gather more models in India.

It at present collects vehicles - C, E, S class; Suvs - ML and GL models at its assembling plant in Pune.
Mercedes, which sold what added up to 9,003 autos a year ago, is looking to expand the prosperity of its two minimal auto displays, A Class and B Class, in the present year.

Similarly, the company is right now stretching handling limit of the plant to 20,000 units from the present 10,000 units and it will be finished in the following over two months.

Mercedes is likewise taking a gander at fortifying the merchant system in level II and III urban areas the nation over as it attempts to upgrade vicinity in these districts.

No comments:

Post a Comment